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ABOUT

The Neutral Code started with Gerardo Briceño, a Venezuelan photographer and creative director based in Miami. For years his work has been making people look and feel their best in front of his camera. The Neutral Code takes that same idea and puts it into clothes you can wear any time of the day.

Gerardo designs every piece in Miami: the zip hoodie, the ribbed tank, the training set, the relaxed jeans. Clothes you'll reach for on Monday at the gym, on Wednesday for a flight and on Saturday for dinner out.

We care a lot about how they're made. Fabrics that feel good on your skin, cuts that look sharp without trying, and pieces made to be worn again and again. The colors stay neutral so everything goes together, and most pieces work for men and women.

Our fragrance, Made to Be Worn, follows the same idea. Light and clean, for every day.

We hope they become part of your day to day.

It's about how it makes you feel.

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The Neutral Code campaign, Made to Be WornThe Neutral Code campaignThe Neutral Code campaign

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